Arch Deluxe The Arch Deluxe was a hamburger sold by the international fast food restaurant chain McDonald's in 1996. It was marketed specifically to adults. It was soon discontinued after failing to become popular. It is considered one of the most expensive product flops of all time.
History Advertising
Countries with franchises Legal cases Product list International availability People Richard and Maurice McDonald Ray Kroc Joan Kroc Ralph Alvarez Charlie Bell Al Bernardin Jim Cantalupo George Cohon Dan Coudreaut Steve Easterbrook Janice L. Fields Den Fujita Don Gorske Jack M. Greenberg Eikō Harada Chris Kempczinski June Martino Herb Peterson Michael R. Quinlan Ed Rensi Willard Scott James A. Skinner Donald N. Smith Harry J. Sonneborn Don Thompson Fred L. Turner Company Products
Beef Chicken Other Former Arch Deluxe Fruit and Walnut Salad McAfrika McLean Deluxe
Advertising
Campaigns Sponsorships Bubba Wallace (NASCAR ) Graham Rahal (IndyCar Series ) McDonald's All-American Game McDonald's Championship McDonald's Championship (golf) McDonald's Cycle Center McDonald's Gospelfest McDonald's Super Smash McDonald's Olympic Swim Stadium Related Burger wars Dreaming in Mono Donald Land Fast food advertising Mac and Me (1988 film) McDonald's sign (Pine Bluff, Arkansas) Supersize
Branches Canada France Israel New Zealand Pakistan Philippines Arcos Dorados Criticism Fast Food Nation (movie ) McDonaldization McDonald's Video Game McJob McRefugee McLibel Maxime, McDuff & McDo Super Size Me Legal cases McWords McChurch McDonaldinization McJob McOndo McRefugee McWorld Related
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